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By Bobbye Joe McMillan

Bobbye Joe McMillan is the driving force behind Cornerstone Property Management, bringing over 30 years of expertise in real estate to help clients achieve their property goals.

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What if the person asking about your rental, mortgage, or home for sale isn’t actually a real buyer or tenant at all?

They could be a fair housing tester. This is someone legally trained to uncover discrimination by observing how different people are treated throughout the housing process. If your responses, follow-up, or screening process aren’t consistent, that single interaction could quickly become evidence in a fair housing complaint.

A while back, I worked with a landlord who believed they were simply handling inquiries the way they always had. Nothing felt unusual. But behind the scenes, two different people had reached out about the same property with nearly identical financial profiles. The only difference is one belonged to a protected class. When their experiences didn’t match, it triggered a fair housing investigation. What felt like routine, everyday decision-making quickly became documented evidence.

Here’s what fair housing testers actually do, why it matters, and how to protect yourself by staying compliant, professional, and consistent every step of the way.

1. Inconsistent information is one of the biggest red flags. One of the most common things fair housing testers look for is inconsistency. That might look like telling one person there are no units available, while telling another there are several. It could mean offering one prospect a discount, faster move-in, or additional options that aren’t mentioned to someone else. Even small differences can raise serious concerns.

That’s why it’s critical to rely on a single, consistent source of truth for availability, pricing, deposits, specials, and next steps. Guessing, relying on memory, or adjusting answers on the fly creates unnecessary risk. Consistency is what protects you.

2. Testers pay attention to treatment, not just words. Fair housing issues aren’t always about what is said. They’re often about how it’s said. Testers pay attention to whether one person is encouraged to apply while another is subtly discouraged. They look at whether everyone is given equal access to tours, callbacks, and information.

Even tone matters. A helpful, welcoming interaction for one person and a short or dismissive response to another can be enough to raise a red flag.

Many fair housing cases come down to these side-by-side comparisons, where differences in treatment become clear when interactions are evaluated together. Every interaction should reflect the same level of professionalism and access.

“When your approach is consistent, documented, and intentional, you put yourself in a much stronger position.”

3. Screening and disability requests can expose weak spots. Screening practices are another major area of focus. Are your criteria clearly defined? Are they applied the same way every time? Or do they shift depending on the situation? Inconsistent screening is one of the fastest ways to create exposure.

Disability-related requests require even more attention. When someone asks for a reasonable accommodation or modification, there should be a clear process for how to respond, what steps to follow, and how to properly document the request. Handling these situations correctly and consistently is essential.

4. Your marketing can create fair housing risk too. Fair housing compliance starts long before a conversation ever happens…It begins with your marketing.

Listings and advertisements should use neutral language, provide equal access, and follow consistent, documented practices. Even subtle wording choices or targeting decisions can create risk if they suggest a preference or limitation.

Fair housing readiness applies to the entire process, from the first ad someone sees to the final follow-up they receive.

The bottom line is simple: fair housing testers are looking for differences. Different answers, different treatment, different access, different follow-up. When your approach is consistent, documented, and intentional, you put yourself in a much stronger position.

If you want help reviewing your leasing process, tightening your responses, or making sure everything is aligned before an issue arises, reach out. Click here to schedule a free call. It’s always better to address these gaps now than after they’ve been documented for you.

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